Facebook’s New Loyalty Card?

I hardly seem to have been online for 5 minutes and yet when I look back the weeks, months, years have flown by. From the early pioneering days of the Internet – the Wild West Frontier days!! – when you’d start downloading a document and have to go and make a cup of coffee whilst it come down to your desktop computer!!! – or maybe have a three course meal depending on the docs size!!

Anyway, here I am these days with a small laptop and a load of plug-ins, add-ons, ‘’dongles’’ and other gizmos to speed me on my way down what we used to call the information super highway – or am I just showing my age now? One thing I have discovered over recent years is the power of the social networking which goes on these days and how it can help you and me to market our businesses more effectively on the Internet. Obviously, I’m talking about such things as Twitter, Facebook, You Tube and the like. Here you can access all kinds of people and market yourself, your business and your products to them all for FREE!!

Let’s look at just one of these for a minute or two. Let’s look at Facebook. There are over 300,000,000 people using Facebook to date – that’s 300 million people!! But the figure does vary depending on where you go to research it – here a few more interesting facts:

1. More than 100 million users log on to Facebook at least once each day
2. More than two-thirds of Facebook users are outside of college

3. The fastest growing demographic is those 35 years old and older

Source: http:/www.facebook.com/press/info.php?statistics

I’m sure you can see the huge potential here for any online business to tap into the 35 year old demographic and grow their business here as this is where out biggest potential audience is! What’s more just think about your own Facebook account, if you have one, and what information you, or others Facebookers, have put into it. All of that information is open access – anyone can see it. This makes Facebook a great marketing tool as you can see exactly what your potential leads interests are and you can then market to those exact needs! It’s like we as marketers have the key to the room where Tesco store all the data from their customers’ loyalty cards!!

There’s an interesting new training package coming out soon which shows you exactly how to exploit this aspect of Facebook and I’m be letting you know more about that in a later blog.

In the meantime why not check out my full online business offer at:  http://kevinwalkersmoneybusiness.com/

Speak again soon.

Until then, happy hunting folks.

Kevin Walker.

Making Money The Easy Way
Take back your freedom.